When competing against a cloud hyperscaler, a database is an excellent place to start. Low churn (data gravity), expensive products (often not fully utilized), and naturally built-in net dollar retention (databases rarely shrink). A look at two separate but converging spaces of database-as-a-service (DBaaS) and backend-as-a-service (BaaS).
Convergence of DBaaS and BaaS
Convergence of DBaaS and BaaS
Convergence of DBaaS and BaaS
When competing against a cloud hyperscaler, a database is an excellent place to start. Low churn (data gravity), expensive products (often not fully utilized), and naturally built-in net dollar retention (databases rarely shrink). A look at two separate but converging spaces of database-as-a-service (DBaaS) and backend-as-a-service (BaaS).